LANNUR
"We dont speak about culture, we speak from within it."
SF/SYD/CAI
Mission Statement
Our goal is to honor our ancestors heritage and legacy by building a bridge from the past to the future through modern application of traditional design.
LANNUR is an accessible luxury brand.
Our products are designed so that they carry stories of proud heritage, and are crafted for intergenerational passage.
While our products are inspired by Middle Eastern heritage, we are happy to share them with the rest of the world.
LANNUR was born in San Francisco, and currently operating in Australia.
Giving Back
LANNUR is a brand rooted in heritage, and with that comes responsibility.
We sell jewelry and watches from a position of safety and stability. Many of the communities our culture draws from are not. We donate a portion of our proceeds to causes we believe are critical and chronically underfunded — not as a campaign, but as a baseline commitment.
We encourage you to read about each cause below, donate independently if you're able, and share their work.
United Nations Women’s Peace and Humanitarian Fund (WPHF)
"WPHF mobilizes and channels flexible and quality funding and capacity support to women peacebuilders, humanitarians and human rights defenders working at the forefront of Women Peace Security and Humanitarian Action (WPS-HA) issues across the globe. WPHF works to address the unique needs and amplify the expert voices of frontline women civil society leaders of all ages and diversities, leveraging their added value and unlocking their power to reach the most marginalized communities and effectively break the silos between the world’s most pressing peace and security, humanitarian, development and human rights .
UN WPHF Homepage
Doctors Without Borders
"Doctors Without Borders/Médecins Sans Frontières (MSF) offers medical humanitarian assistance to people based solely on need, irrespective of race, religion, gender, or political affiliation. Our teams of doctors, nurses, logisticians, and other frontline workers are often among the first on the scene when peoples’ lives are upended by conflict, disease outbreaks, or natural or human-made disasters.
The decision to respond is based solely on our independent assessment of medical needs. We work to ensure that our teams can reach people in need without restriction and provide aid directly."
Doctors Without Borders Homepage
Ethics & Responsibility
At LANNUR, integrity is built into every detail. Each creation is shaped with respect for the hands that craft it, the materials we choose, and the world that sustains us. We collaborate only with partners who uphold fair labor, lawful practices, and environmentally conscious production. Every supplier is carefully vetted to ensure safe working conditions, humane treatment, and a shared commitment to sustainability and craftsmanship.
Responsible Gold
Our gold is sourced responsibly from Turkiye, chosen for its ethical and traceable supply chains. LANNUR does not work with materials connected to conflict zones, forced labor, or child labor. We select only refiners and suppliers who adhere to the OECD Due Diligence Guidance and LBMA Responsible Sourcing Standards, ensuring full traceability, legal compliance, and ethical integrity from origin to finished piece. All gold is traceable from mine and refinery to final product.
A minority of our products use gold that is sourced from East Asia. Supply lines for gold change rapidly in due to current fluctations in gold prices. We are constantly checking with our suppliers to ensure gold is ethical sourced in these instances.